You possibly can’t be a hardcore gamer with out trying a little bit dorky. That’s as a result of the very best gaming equipment give off a TRON or Pace Racer vibe, with cartoonish designs, RGB lighting, and loads of logos. Now, Ikea is teaming up with ASUS ROG to launch a line of minimalist, slightly-less-dorky gamer gear at a worth anybody can afford.
In whole, Ikea’s new gaming vary consists of over 30 merchandise. Chairs and desks are the primary attraction, however smaller equipment, like a mug holder and headphone stand (formed like a wood hand) make up the majority of Ikea’s gaming catalog.
The lineup is cut up into six product classes: HUVUDSPELARE, UTESPELARE, MATCHSPEL, GRUPPSPEL, UPPSPEL, and LÅNESPELARE. The HUVUDSPELARE family features a desk, gamer chair, and neck pillow, all for underneath $50. UTESPELARE and MATCHSPEL embody Ikea’s “premium” gamer furnishings, with chairs and desks within the $150+ vary. After which there’s the UPPSPEL and LÅNESPELARE households, which embody equipment, pegboards, drawers, posters, and different gadgets that you simply shouldn’t sit on.
In a brand new press release, Ikea’s Ewa Rychert (World Enterprise Chief of Workspace) acknowledges that the majority gaming equipment are “slightly technical” and “perceived as masculine design-wise.” Ikea is deliberately aiming at a wider demographic with its minimalist gaming equipment, which keep on with easy colour schemes and straddle the road between conventional and “gamer” design language.
Ikea’s gaming equipment can be found in China now. The corporate says that its gaming lineup will launch in Japan in Could and attain the remainder of the world by October.